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Using Hotjar & Microsoft Clarity to Understand User Behavior

By Shivam Vaidโ€ขJanuary 28, 2026
Using Hotjar & Microsoft Clarity to Understand User Behavior

Understanding Scroll Depth

You wrote a 2,000-word landing page, but heatmaps show 80% of users drop off before the second section. Solution: Move your primary Call-to-Action higher up the page.

Rage Clicks & Dead Links

Session recordings reveal "rage clicks" where users rapidly tap an element expecting a link or action. Use this data to fix confusing UI elements or broken buttons.

Microsoft Clarity is Free

While Hotjar is great, Microsoft Clarity is a fully free robust alternative that provides session recordings with zero sampling limits. Highly recommended for CRO.

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